Hair Care Category Overview

$4,725.00

As hair care has evolved, consumers have more options now than ever for products that best meet their needs. Brands are innovating and entering the market to try and fill gaps because hair care is not a one size fits all category. Consumers have a variety of hair types and textures and are looking for products to achieve their hair goals. Keeping a pulse on the latest trends is important for success in this category.​  Learn more about the hair care category by downloading our full report (47 slides) today. 

Categories: , Tags: , , , ,

Description

Download free sample report

Download the free sample report

Resources

Select the resources you would like to download.

Meet the expert

Katie Hazlett

Client Manager, NielsenIQ Beauty Vertical 

As a Client Manager for NielsenIQ’s Beauty Vertical, Katie Hazlett contributes to the creation of best in class thought leadership that helps to uncover industry trends. 

Throughout her 7 years at NielsenIQ, Katie has worked with cross functional teams to deliver actionable insights to clients across multiple categories. She is well versed in analyzing data and uncovering insights in order to create a cohesive, comprehensive story. She has brought this knowledge and experience to the beauty vertical to help create meaningful content that showcases NielsenIQ as a thought leader in the industry.    

Hair Care Category Overview

Access the report.

  • Report published: May 2024
  • Downloadable pdf report (47 slides)

$4,725

One time payment

Add to cart

Become a member of NIQ Beauty Inner Circle

Gain access to our full library of beauty reports, webinars, and expert commentary.

  • Full access to our library of 70+ beauty and personal care reports.

$2,083 per month

$26,250 billed annually

Join the inner circle

Want a custom enterprise plan to support your company’s needs?

Contact us

What people are saying about NIQ Beauty Inner Circle

A trusted solution

“Amid emerging shifts in consumer habits, companies are under pressure to accelerate business growth. It’s effective and now more accessible to use data-gathering technology and insights to drive results thanks to companies like NielsenIQ.

Businesses have access to immense amounts of data, and data-collecting is only going to accelerate. Executives increasingly cite the two biggest challenges for not utilizing information in decision-making as “siloed/difficult to access,” and “teams don’t have the know-how or capacity to extract insights.”

Ashley Miles
Founder and CEO of Franklyn West

Expert category insights

“NielsenIQ has always been my go-to for expert category insights, and the introduction of NIQ Beauty Inner Circle has amplified that. The real-time data, category tracking and lifestyle insights are second to none-  invaluable resources we use to help our client’s innovation and expansion efforts.

I’ve been incredibly impressed with the community-building and networking tools as well. Highly recommend!”

Nikola Cline
Founder and President of Brandettes

Stay ahead by staying in the loop.

By clicking on sign up, you agree to our privacy statement and terms of use.

Related products