Beauty Futures: A guide to the generational journey of global beauty buyers

$9,000.00

An exclusive report crafted by NielsenIQ in collaboration with our partners at World Data Lab and SPATE. This one-of-a-kind resource delves deep into the purchasing habits, motivations, and preferences of beauty consumers across all generations, from Gen Alpha to Baby Boomers, from around the globe. 

This comprehensive report unveils: 

  • Where and how different generations shop: Understand the platforms, channels, and experiences they prioritize. 
  • Key drivers of purchase behaviour: Learn what matters most to each age group in the beauty space. 
  • Emerging trends and future predictions: Discover insights into the growing impact of digital innovation, wellness, and sustainability in shaping global beauty habits. 

You should no longer consider a “one size fits all” approach when it comes to generational beauty! 

Whether you’re a brand strategist, product innovator, or retail leader, “Beauty Futures: A guide to the generational journey of global beauty buyers” offers actionable insights to empower your strategy, refine your targeting, and drive growth in the ever-evolving beauty market. 

Backed by NIQ’s industry-leading data, combined with global demographic expertise from World Data Lab and trend analysis from SPATE, this report is an essential tool for anyone looking to stay ahead in the beauty industry. 

Don’t miss your chance to unlock the future of beauty. Purchase the report today and equip your business with the knowledge to thrive.

BONUS : All purchases made in 2024 will receive a 1hour dedicated presentation by one of our beauty experts to take you through all the report highlights! 

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Beauty Futures: A guide to the generational journey of global beauty buyers

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  • Report published: November 2024
  • Downloadable pdf report (90 slides of data & insights)
  • Report data date range: period ending Sept 2024 (plus projections to 2034)

$9,000

One time payment

As this is joint insights partner report, it is not included in the Beauty Inner Circle membership plan. If you are a current member and would like to purchase the report please contact us.

What people are saying about NIQ Beauty Inner Circle

A trusted solution

“Amid emerging shifts in consumer habits, companies are under pressure to accelerate business growth. It’s effective and now more accessible to use data-gathering technology and insights to drive results thanks to companies like NielsenIQ.

Businesses have access to immense amounts of data, and data-collecting is only going to accelerate. Executives increasingly cite the two biggest challenges for not utilizing information in decision-making as “siloed/difficult to access,” and “teams don’t have the know-how or capacity to extract insights.”

Ashley Miles
Founder and CEO of Franklyn West


Expert category insights

“NielsenIQ has always been my go-to for expert category insights, and the introduction of NIQ Beauty Inner Circle has amplified that. The real-time data, category tracking and lifestyle insights are second to none-  invaluable resources we use to help our client’s innovation and expansion efforts.

I’ve been incredibly impressed with the community-building and networking tools as well. Highly recommend!”

Nikola Cline
Founder and President of Brandettes

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